Hipster branding by Dave Spengeler

When a logo design is made just by following trends the result can be cool at first, but definitelly less recognizable. Designer Dave Spengeler started this personale project called Hipster Branding  to “hold up a mirror to the artsy community” and “to tell the world that those kind of logos, which pop up everywhere on the web, are indeed nice, but way to replaceable”.

Hipster branding by Dave Spengeler

Hipster branding by Dave Spengeler

Hipster branding by Dave Spengeler

Hipster branding by Dave Spengeler

Hipster branding by Dave Spengeler

Hipster branding by Dave Spengeler

Hipster branding by Dave Spengeler

Hipster branding by Dave Spengeler

Hipster branding by Dave Spengeler

Hipster branding by Dave Spengeler

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