In this whimsically dramatic video Young & Rubicam NY illustrates the dangers of the hidden dirt in homes. The video, which will be used globally, shows unseen threats in carpets and on floors as ominous shark fins close-in on groups of unsuspecting toys. And, the hero? The LG Kompressor Elite.
In questo video drammatico Young & Rubicam NY illustra i pericoli della sporcizia nascosta nelle case. Il video, che sarà utilizzato a livello globale, mostra le minacce invisibili nei tappeti e sui pavimenti, come pinne di squalo minacciosi si avvicinano a gruppi di giocattoli ignari. E, l’eroe? L’LG Kompressor Elite.

Advertising Agency: Young & Rubicam NY, USA
Executive Creative Directors: Scott Vitrone, Ian Reichenthal
Global Creative Director: Stuart Harricks, Andrew McKechnie
VP, Creative Director / Art Director: Gabriel Hoskins
Creative Director / Writer: Cheryl Chapman
Executive Directors of Content Production: Lora Schulson, Nathy Aviram
Senior Content Producer: Tennille Teague
Executive Music Producer: Eric David Johnson
Assistant Content Producer: Luiza Naritomi
Production Company: Psyop / Smuggler
Director: Psyop
Psyop Creative Directors: Marie Hyon, Marco Spier
Executive Producers (Psyop): Lucia Grillo, Justin Booth-Clibborn, Lydia Holness
Producers (Psyop): Michael Neithardt, Sean Sullivan
Executive Producers / Partner (Smuggler): Patrick Milling Smith, Brian Carmody
Executive Producer / COO (Smuggler): Lisa Rich
Executive Producer (Smuggler): Allison Kunzman
Head of Production (Smuggler): Laura Thoel
Live Action Producer (Smuggler): Erin Wile
Director of Photography: Fred Elmes
Animation: Psyop
Lead 3D Artist: Christian Bach
3D Artists: Todd Akita , Alvin Bae, Jonah Friedman, David Barosin, Miguel Salek, Xuan Siefert, Jimmy Gass, Pat Porter, Kitty Lin, Keith Kim
3D Animator: Jae Ham
Lead 2D Artist: Nick Tanner
2D Artists: Adam Flynn, Dan Short
Designers: Anh Vu, Jonathan Saunders
Editor: Cass Vanini
Storyboard Artist: Ben Chan
Tracking: Joerg Liebold
Design Interns: Sam Ballardini, Hung Liao
Music and Sound Design: Q Department

Advertising Agency: Young & Rubicam NY, USA
Executive Creative Directors: Scott Vitrone, Ian Reichenthal
Global Creative Director: Stuart Harricks, Andrew McKechnie
VP, Creative Director / Art Director: Gabriel Hoskins
Creative Director / Writer: Cheryl Chapman
Executive Directors of Content Production: Lora Schulson, Nathy Aviram
Senior Content Producer: Tennille Teague
Executive Music Producer: Eric David Johnson
Assistant Content Producer: Luiza Naritomi
Production Company: Psyop / Smuggler
Director: Psyop
Psyop Creative Directors: Marie Hyon, Marco Spier
Executive Producers (Psyop): Lucia Grillo, Justin Booth-Clibborn, Lydia Holness
Producers (Psyop): Michael Neithardt, Sean Sullivan
Executive Producers / Partner (Smuggler): Patrick Milling Smith, Brian Carmody
Executive Producer / COO (Smuggler): Lisa Rich
Executive Producer (Smuggler): Allison Kunzman
Head of Production (Smuggler): Laura Thoel
Live Action Producer (Smuggler): Erin Wile
Director of Photography: Fred Elmes
Animation: Psyop
Lead 3D Artist: Christian Bach
3D Artists: Todd Akita , Alvin Bae, Jonah Friedman, David Barosin, Miguel Salek, Xuan Siefert, Jimmy Gass, Pat Porter, Kitty Lin, Keith Kim
3D Animator: Jae Ham
Lead 2D Artist: Nick Tanner
2D Artists: Adam Flynn, Dan Short
Designers: Anh Vu, Jonathan Saunders
Editor: Cass Vanini
Storyboard Artist: Ben Chan
Tracking: Joerg Liebold
Design Interns: Sam Ballardini, Hung Liao
Music and Sound Design: Q Department