Perrier Melting

The new campaign from Ogilvy agency for Perrier presents an apocaliptic vision of a melting world under the effect of global warming. These liquifing objects remind Dali’s watches and it’s curious that the artist made a poster ad for Perrier in 1969.

Directed by Frederic Planchon

Photo by Jean Yves Lemoigne

Track “Waves” by Camille

Advertising Perrier, 1969, by Dali